Interactive Work

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UPS Paperless Invoice Microsite

UPS Paperless Invoice Microsite UPS Paperless Invoice Microsite

Here's the deal: Up until now, businesses who shipped freight had to physically attach paper invoices to their shipments. No more. 

 

A direct mail piece sent to customers included the last 'paper invoice' they'd ever see. They were directed to UPS.com/gopaperless, where they could take that paper invoice and make a paper airplane, boat, or truck. And the boat really floats.

 

 

Shared Health - SmarterHospital.com Microsite

Click to open SmarterHospital.com SmarterHospital.com Microsite

If you ended up in the emergency room unconscious, would doctors know anything about your medical history? Now they can.

 

SmarterHospital.com is a website for Shared Health, a Tennessee-based health information technology company. This site was aimed at hospital adminstrators to get them to adopt electronic health records -- the future of health care. The banner ads below were run on hospital industry websites.

 

I've also written many other materials for Shared Health, including their general website, plus print ads, sales materials, trade show booth videos, and even copy for mousepads. Contact me if you'd like to see more integrated work I've done for this B2B healthcare client.

Shared Health - SmarterHospital.com Banner Ad #1

Banner Ad for SmarterHospital.com

Shared Health - SmarterHospital.com Banner Ad #2

Shared Health - SmarterHospital.com Banner Ad #3

Ignatius House, a Jesuit Retreat Center in Atlanta

For Ignatius House, a Jesuit retreat center in Atlanta that offers silent meditation and reflection weekends, I decided to contrast the idea of using the digital world to reconnect with the spiritual world. And the Jesuit priests appreciated the lighthearted tone of the headlines throughout the site.

Marlow's Tavern "Red White & Brew" Expandable Ad

I've done a lot of work for Marlow's Tavern, a chain of upscale taverns in Atlanta. Contact me for some fun examples of posters, emails and in-store items such as check presenters and table tents.

Ravenswood Winery "No Wimpy Wines" Banner Ads

These banner ads, which ran on NYTimes and SFGate.com, directed consumers to sign a "No Wimpy Wines" petition on Facebook.

In addition to copywriting for websites, microsites, and banners, I've also done writing for the non-sexy bits of communication that flow through the Internet tubes. Like emails, sales training modules, and landing pages for promotions. I'm also well-versed in copywriting for SEO.